--- title: Cognitive computing, Ubuntu and POWER8 description: Create a competitive advantage with cognitive computing, and see how IBM has brought back innovation with the OpenPOWER foundation. Last week we attended IBM InterConnect 2016, where we showcased Ubuntu OpenStack, MAAS and Juju on IBM Power Systems. There is a natural synergy between the POWER architecture and Ubuntu, as both are designed […] url: https://canonical.com/blog/cognitive-computing-ubuntu-and-power8?format=md --- 1. [Blog](https://canonical.com/blog) 2. Article --- [Ellen Arnold](https://canonical.com/blog/author/ellenjanearnold "More about Ellen Arnold") 2 March 2016 # Cognitive computing, Ubuntu and POWER8 [IBM](https://canonical.com/blog/tag/ibm) [OpenPower](https://canonical.com/blog/tag/openpower) [OpenStack](https://canonical.com/blog/tag/openstack) [power](https://canonical.com/blog/tag/power) [POWER8](https://canonical.com/blog/tag/power8) --- Share the article Create a competitive advantage with cognitive computing, and see how IBM has brought back innovation with the OpenPOWER foundation. Last week we attended IBM InterConnect 2016, where we showcased Ubuntu OpenStack, MAAS and Juju on IBM Power Systems. There is a natural synergy between the POWER architecture and Ubuntu, as both are designed for running data intensive, scale­ out workloads. Ubuntu is a platinum member of the OpenPOWER foundation, an organization that has committed to creating an open ecosystem for full­ stack innovation of data centre technology. The POWER architecture is a core element of this ecosystem, providing a server­ class building block allowing data centres to rethink their approach to technology. Ubuntu is partnering with IBM Power Systems and OpenPOWER to bring the POWER8 architecture into the mainstream of devops practices and cloud operations. Our participation in the OpenPOWER Foundation, along with our agile development, release cadence, and alignment with OpenStack, enables unprecedented innovation. In this short video featured at IBM InterConnect, Mark Shuttleworth talks about cognitive computing, which he sees as the number one workload to create competitive advantage, and how the OpenPOWER foundation has enabled IBM to bring innovation back into the data centre. ## Sign up for our newsletter Get the latest Canonical news and updates in your inbox. Work email: \*I agree to receive information about Canonical's products and services. By submitting this form, I confirm that I have read and agree to [Canonical's Privacy Policy](https://canonical.com/legal/dataprivacy). Sign up ## Share on --- ## Related posts [### A decade of Ubuntu on IBM Z and IBM LinuxONE](https://canonical.com/blog/a-decade-of-ubuntu-on-ibm-z-and-ibm-linuxone) This year we celebrate a decade of Ubuntu Server support on the s390x architecture: marking a long-standing collaboration between Canonical and IBM that began at LinuxCon 2015.... [Pedro Lazzarotto](https://canonical.com/blog/author/pedro-lazzarotto) 12 June 2026 [### How to set up a micro lab: four principles for a reliable homelab](https://canonical.com/blog/how-to-set-up-a-reliable-homelab) After over a decade of running a homelab, I have learned a few difficult lessons. Although it begins as a “lab,” you inevitably end up with something you want to keep. If a... [Jake Nabasny](https://canonical.com/blog/author/slapcat) 17 March 2026 [### OpenStack cloud – happy 15th anniversary!](https://canonical.com/blog/openstack-cloud-happy-15th-anniversary) Happy birthday, OpenStack! It’s astonishing how fast time flies – fifteen years already. Yet, here we are: OpenStack cloud still stands as a de facto standard for open source... [Tytus Kurek](https://canonical.com/blog/author/tkurek) 7 October 2025 [### Join Canonical at the first-ever African OpenInfra Days](https://canonical.com/blog/join-canonical-at-the-first-ever-african-openinfra-days) For the second time, and in less than one month, Canonical is coming to East Africa! Three weeks ago, we had the first-ever UbuCon Africa, which was co-located with DjangoCon... [Sharon Koech](https://canonical.com/blog/author/skoech) 2 September 2025